MSCO was founded in 1995 to create a business driven marketing firm. Most marketing people were completely focused on aesthetics, while founder Mark Stevens focused on business strategy/lead generation/driving sales and ever higher levels of Return On Investment.
MSCO was early to the digital age, launching its own site in 1997 and was a first mover on social media. In addition, MSCO became one of the few marketing firms to effectively harness the power of Radio, TV and Billboard advertising for its own growth, as well as that of its clients.
Today, led by Jonathan Soniker, MSCO is committed to continuing its legacy of ROI focused marketing. Jonathan has managed the MSCO team and business operation at the company since 2012. Prior to this, he spent 7 years managing the Business Development department at a leading brand management and licensing company in New York City where he helped establish relationships and partnerships with a number of leading companies including Time Inc., FremantleMedia, CVS, Walgreen’s, Macy’s, QVC and BJs Wholesale Club.